AdInMo

Blog Writer | 23/03/2021 – 23/08/2022

The following are articles I completed during my time with advertising startup AdInMo. My primary role with the company was Game Designer, but that expanded to include the likes of writing and video creation later on.

As articles aren’t grouped by writer on the AdInMo website, I’ve included my full selection of work here.


Game Spotlight: Cooking Max from Twizard Studios

23/08/2022

Developer profile and interview.


Maximise Value and Vision with Cross Promotion

17/08/2022

Feature launch and tips post.


AdInMo Welcomes Video Ads in SDK V2.2

09/08/2022

Feature launch and tips post.


Game Spotlight: Bus Simulator Real from Shadow Mission Game Soft

23/06/2022

Developer profile and interview.


Why It’s All About the Player

09/06/2022

Event Coverage.


Game Spotlight: The Wanderer from Jamie Parish

24/05/2022

Developer profile and interview.


Testing Features & Techniques

15/05/2022

Technical tips post.




AdInMo Developer Shoutout (April 2022)

16/05/2022

List piece on client success.


Giving Developers Choice & Control

30/03/2022

Feature launch and tips post.


Game Spotlight: Virtual Droid 2 from Castry Games

18/03/2022

Developer profile and interview.


Game Spotlight: Pixel Strike 3D from Vulcron

25/02/2022

Developer profile and interview.


Game Spotlight: Gumslinger from Itatake

21/01/2022

Developer profile and interview.


AdInMo Developer Shoutout (December 2021)

31/12/2021

List piece on client success.


Team AdInMo’s Top 10 Mobile Games of 2021

17/12/2021

List piece featuring team interviews.


Media is Evolving! How a Transmedia Approach can Supercharge Content

10/12/2021

Opinion piece and Event coverage.


AdInMo Developer Shoutout (November 2021)

26/11/2021

List piece on client success.


First Time User Experience: Why it Matters, and How to Get it Right

24/11/2021

Opinion piece and Event coverage.


Indie Showcase Vlog from Develop: Brighton

11/11/2021

Video announcement and list piece.



AdInMo Developer Shoutout (October 2021)

29/10/2021

List piece on client success.



AdInMo Developer Shoutout (August 2021)

27/08/2021

List piece on client success.


AdInMo’s Top 10 Games from Pocket Gamer Launchpad #5

19/08/2021

List piece and Event coverage.



More Hyper than Casual: The Changing Face of Hyper Casual Games

15/06/2021

Discursive piece with event coverage.


Mobile Games in a Data Democracy

07/04/2021

Discursive piece with event coverage.


The Beautiful Chaos of Modern Mobile Games

23/03/2021

Event coverage.